Counter Culture helped double the amount of students participating in this year’s John Byrne Award.
John Byrne Award Grows In Leaps and Bounds
2012Nov 28
Tags / social media
See, Say, Feel, Do.
2012Sep 13
"What is the return on investment (ROI) of social media?" We get asked this a lot. Companies and charities - frustrated by the amount of time and effort things like Twitter, Facebook and YouTube take combined with an apparent lack of results - are wondering if social media is really worth it.
Why and how do we engage?
2012Sep 3
Simran Sethi's TEDx presentation “Why and how do we engage?” is a fascinating exploration of the role of psychology in social and environmental change.
Being Social
2012Jun 20
In just a few short years, social media has transformed the ways companies and charities communicate. And while these platforms can help your organisation create exciting dialogues with your target audiences – there are also a number of pitfalls to avoid. To make things a bit easier for you, we've pulled together some of the best social media advice.
Getting small just got huge
2012Apr 4
Social media has changed everything. Global brands now have an opportunity to engage with customers at a grassroots level, increase brand loyalty, and help solve some of our most pressing social and environmental challenges. It’s also smart business. 84% of consumers are more likely to buy brands that give something back to the community. Local-level social enterprise is a great way for big brands to engage with their customers.
It’s called localisation. It’s granular. It offers huge potential.
And if you’re not doing it, you’re missing out.
